a
alexsavs

Alex S

@alexsavs

Measurement Strategist

Estados Unidos
Inglês
Algumas informações são exibidas no idioma inglês.
Sobre mim
U.S. Based - Experienced analyst and marketer, strategizing on data-driven decisions in the media industry. Recently promoted to full-time Dad, applying time management and real-time strategy skills into every day life, even outside of the business world.... Saiba mais

Habilidades

a
alexsavs
Alex S
offline • 
Tempo médio de resposta: 1 hora

Conheça meus serviços

Data Entry
I will provide data entry and coaching on excel formulas

Experiência profissional

Publicis_Sapient

Measurement Strategist

Publicis Sapient • Período integral

Apr 2022 - Present4 yrs 2 mos

Measurement Account Director - Project managing several verticals to facilitate the delivery of data dashboards for household brand name clients. EXAMPLE: Organizing tasks, timelines, and outcomes across internal technical and commercial organizations to ensure on-time and accurate delivery of high-priority data for downstream decision making. Measurement Strategist - Collaborating with brand stakeholders on how to use cross-screen attribution-level data to drive key decisions about media budget and marketing strategy. EXAMPLE: Holding strategy sessions with external media planners at client companies to determine how their latest marketing campaign contributed to consumer sales, and how the data can inform optimizations for future campaigns.

Nielsen

Nielsen

Período integral • 8 mos

Research Analyst

Jun 2018 - Dec 20186 mos

Research Analyst at Nielsen

TV Brand Effect Intern

Jun 2017 - Aug 20172 mos

TV Brand Effect Intern at Nielsen