Atka

Social Media Management

Digital learning academy • Freelance

Aug 2025 - Oct 2025 • 2 mos

Facebook Page Management for Digital Learning Academy I managed the Digital Learning Academy Facebook page, developing a comprehensive social media strategy aimed at increasing followers, engagement, and overall page visibility. Through strategic posting, targeted copywriting, and audience-focused content creation, I was able to significantly enhance the page’s online presence and attract more learners. I created compelling posts, including images, videos, and promotional content, tailored to the interests of the academy’s target audience. Using data-driven insights, I optimized posting schedules and content formats to maximize reach and engagement. Over a 6-month period, the page experienced a 45% increase in followers, while post interactions, likes, comments, and shares, rose by 60%. Additionally, reach per post grew by 70%, ensuring that more potential learners saw and engaged with the content consistently. To further boost engagement, I crafted copy that resonated with the audience, combining informative, inspiring, and action-oriented messaging. Video content produced for the page resulted in a 30% higher view rate compared to static posts, helping convey educational value in an interactive and memorable way. This project demonstrates my ability to combine strategic social media management, creative content writing, and analytics-driven optimization. By growing followers, boosting engagement, and enhancing visibility, I helped Digital Learning Academy establish a stronger online presence, attract more learners, and increase awareness of their educational offerings.