
Raul Veneri
AdTech Specialist
Habilidades

Conheça meus serviços

Experiência profissional
AdTech Specialist
Grupo Vértice • Período integral
Jun 2025 - Present • 11 mos
Grupo Vértice is a company operating across all training verticals. It targets both B2C audiences and, primarily, B2B, which has three verticals with very different target audiences. Tasks: 🎯 Creation of Google Ads and LinkedIn Ads campaigns to generate B2B leads for different verticals. 🏷️ Configuration of events and conversion tracking using Google Tag Manager and JavaScript. 🗂️ Management and organisation of all advertising and analytics accounts. ⚙️ Streamlining processes with AI and automation through basic scripts. 🔍 Creation of blog articles with an SEO focus to boost online visibility. 💡 Design of creatives and copywriting aimed at maximising CTR. 📊 Preparation of reports to facilitate metric interpretation.